For Immediate Release
December 18, 2006
(Kelowna, BC) The readers of LUXURY TRAVEL magazine, Australia's number one travel and lifestyle publication, recently voted Big White Ski Resort as the NUMBER FIVE most luxurious ski resort in the world! Big White moves up from its number seven ranking last year.
The winners of Luxury Travel Magazine¹s Gold List 2007, Australia¹s most prestigious travel awards, were announced today.
The awards are the result of a survey in which tens of thousands of Luxury Travel Magazine¹s subscribers and readers were asked to nominate the world's best hotels, resorts, spas, cruise lines, golf courses, ski resorts, airlines and destinations a total of 22 categories in all. The extensive online survey was conducted between September and October this year and offered no prompts to respondents, simply allowing them to choose their three favourite luxury travel experiences in each category. The responses were then tabulated electronically and the results listed in order of votes polled.
This year, the magazine joined forces with Virtuoso the world¹s most exclusive collection of luxury travel agents and prestige car brand Lexus, whose clients also voted in the survey, making this one of the most comprehensive luxury travel surveys ever conducted by an Australia travel magazine.
1. Whistler
2. Aspen
3. Queenstown
4. St. Moritz
5. Big White
6. Banff
7. Jackson Hole
8. Cortina
9. Chamonoix
10. Zermatt
The ties between Australia and Big White have always run deep. "This January we are literally sold out in all our premium class accommodation with Australian families and friends coming back to experience Big White's award winning accommodation and hospitality," commented Michael J. Ballingall, Senior Vice-President. "And as anyone who has visited Big White or our sister resort Silver Star, knows our resorts are staffed by hundreds of Australian young adults who are able to work in Canada on a special work abroad visa. We've built the right accommodation, upgraded our restaurants, continued to install state-of-the-art lifts and provide exceptional Canadian hospitality to all our guests who enjoy a world-class ski and snowboard experience." continued Ballingall.
Big White and Silver Star Resorts are located in the heart of British Columbia's Okanagan Valley and are serviced by the Kelowna International Airport with extensive and non-stop air service from Vancouver, Victoria, Seattle, Calgary, Edmonton and Toronto with easy connections from most other North American cities.
For more information, contact:
Michael J. Ballingall, Senior Vice President, Big White and Silver Star Resorts, (250) 765-3101; mballingall@bigwhite.com
Steven Threndyle, Media Relations officer, Big White and Silver Star Resorts, (250) 764-2143; sthrendyle@bigwhite.com
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